September 26, 2023
Based in China, Going Global
With an aim to speed up the pace of its brand internationalization, ARROW's "China
Minmetals Exhibition Hall" was grandly opened in the Beijing Fanli Building, the
headquarters of the China Chamber of Commerce for Metals, Minerals and
Chemicals Importers and Exporters on September 19, 2023. Based on the bathroom
space, the exhibition hall is equipped with toilets, showers, faucets, basins and other
sanitary products to create an all-round immersive experience and display ARROW's
"full set of Smart Bathroom Solutions" including its smart home space, welfare space,
customized space and other product sets. ARROW's New high-tech products such as
X7 zoom smart toilet, X6 Leo smart toilet and Eason series left a deep impression on
visitors attending the ceremony.
ARROW Home Group has always been committed to technological innovation as its
foundation. Up to now, ARROW has established 16 R&D centers including the Smart
Home Research Institute, one national-level CNAS certified central laboratory, and 8
testing centers to provide technical support to 10 major production and manufacturing
bases. It has owned 1,021 authorized patents and 364 patents in application
progress. ARROW's strong R&D capabilities support its rapid transformation in the
era of digital intelligence. It has repeatedly won the German Red Dot Award, the
German IF Design Award, and other world-class design awards such as the
International CMF Design Gold Award and the Good Design Award, establishing the
corporate image of being a high-tech sanitary brand.
For a long time, ARROW has been concentrating on drawing up a strategic blueprint
for overseas expansion, from becoming the designated supplier of sanitary ware and
ceramic tiles for the China Pavilion at the 2015 World Expo in Milan, Italy, to the
designated supplier of ceramic sanitary ware for the China Pavilion at the 2020 Dubai
World Expo, and then to 2023 Frankfurt Germany ISH Exhibition. Benefiting
from the Belt and Road Initiative, ARROW is leading Chinese brands to rise in the
global market. Chinese brand awareness are increasing and Chinese products are
highly recognized among global consumers.
At present, ARROW has completed many supporting sanitary projects for overseas
construction projects such as the construction of Maputo International Airport in the
capital of Mozambique, the International School in Doha, the capital of Qatar, and the
Long Beach Hotel in Dhaka, Bangladesh. It has been selected for many high-end
residential construction projects in Southeast Asia. ARROW has established
overseas business relations in more than 60 countries around the world.
(Opening ceremony of ARROW China Minmetals Chamber of Commerce Exhibition Hall)